i'm givin it all i got captain!
a sense of relief washes over me as i read the email, "your order is set to arrive tomorrow morning at 10 am to the warehouse." wooohooo. now, will it? oh we will see. tomorrow if all goes well we will be shipping out every internet order, every store order, and everyone and every store gets a free punkster shirt. we owe them! the stores will get a couple. we have really really tested everyone's patience in the last months. including our own.
i have to say, we aren't saving lives here, the urgency for onesies is intense but luckily not life threatening. and this is when im thankful we aren't in the baby medicine business. seriously.
but we have a lot of damage control here. we have to get back in the stores we lost, we have to regain trust with the stores who are angry, we have to somehow get the internet orderers to understand this was a one time incident and not a normal business practice. so how do we do that? we send apology notes, we send out emails, we send out calls, and everyone's favorite- we send free stuff.
i can't think of a better use of merchandise than to give it to the patient customers that waited for us. and as a consumer i would be thrilled to get something free when i thought highly enough to purchase it in the first place.
so, we are trying to regain trust, though once you lose it in this business it is double the battle to get it back. and they say it, what, 10 times harder to get a new client than to keep one. . .. shoot.
anyone have suggestions on other ideas, now that we are back on track, how do we stay on track and how do we regain our peoples love? any one? help!!!
"i'm givin it all i got captain!"









Comments